What if you could do more than create bouquets?
Imagine being able to design like an ARTIST
You’re not interested in cookie cutter designs or stiff arrangements in toxic floral foam. Bleached flowers and imported exotics are not your vibe. You’ve got a deep passion for nature, seasonal flowers and want to do MORE with flowers. You want create large scale designs that evoke emotion, capture your work in an artistic way and learn sustainable techniques you can use every single day.
You want to develop your skills so you can proudly call yourself a natural floral artist.
You’re in the right place!
Connect to nature, art, yourself, your story and other creatives during our 3 day immersive workshop!
9-11 August, 2024 / Estonia
€200 early bird discount ends May 12
❀
€200 early bird discount ends May 12 ❀
Embrace your inner floral artist
Learn all about natural floral design during this one of a kind learning experience!
A mutual love of nature, seasonal flowers and education led to an unique combination: a Dutch floral artist/educator, a Finnish floral artist/photographer and 3 passionate flower farmers/founders of Slow Flowers Estonia. After their success in 2023, they now bring you a 3 day workshop focussed on natural floral design.
Actually, the word ‘workshop’ doesn’t really cut it. It’s a mini retreat. A future core memory. A dream come true. A possible life-changing weekend. Or simply: all of the above!
Because this isn’t your average flower workshop. This is an immersive experience focused on nature, sustainability, community and art.
GET READY TO LEARN ABOUT:
» foam free mechanics
» creating non-traditional large scale installations
» Dutch masters inspired arrangements
» using nature as your inspiration
» working with seasonal flowers & foliage
» sustainable foraging
» how to use colour in your work
» adding depth to your design
» photographing your work in an artful way
» working in a team
» authentic marketing on instagram
» (personal) branding for your floral business
» finding confidence to take the next step
⌄
”I am eternally grateful I attended this workshop. It was a core memory, for sure! Everyone involved was so lovely.”
“What people, what flowers, what beauty! What a dream!”
“Thank you everyone so much, I learned a lot and will never forget the team spirit. My flower journey has began!”
Meet the team
Host + main educator: Anne van Midden
Anne van Midden (1986) is a floral artist and educator based in the Netherlands. She specializes in seasonal designs and art installations that she often photographs herself. Reaching a worldwide audience, she also teaches natural (foam free) floral design. Her students are encouraged to develop their own style, honouring flowers local to them.
Anne van Midden will show you how to create Dutch masters inspired arrangements with beautiful, seasonal flowers, that we will photograph later. And she will lead us as we create a large scale, foam free installation together. Yes, one of those magical, immersive ones!
Anne will be hosting business sessions as well: about personal branding, authentic marketing on social media and how to stay true to who you are & what you stand for. She is in business for over 11 years, pivoted many times and very happy to share her experiences.
Guest educator: Kreetta Järvenpää
Kreetta Järvenpää (1974) is a Helsinki-based artist who specializes in photographing flowers and plants, creating contemporary floral fantasies inspired by the Dutch golden age. She has an MA degree from the University of Lapland in Rovaniemi, Finland. Järvenpää has been exhibiting her photographs since 2017 and she has been featured in publications such as Financial Times HTSI, Rum Ute, Helsingin Sanomat newspaper, Asun magazine and Orlando magazine.
You are in for a treat because Kreetta is coming from Finland to demonstrate how she photographs her famous flower designs. She will teach you how to capture your flowers using natural light, share tips for ecological ways to design with flowers, answer your questions and spend 1:1 time with each of you as you capture your own arrangements.
Kreetta’s eye for detail, years of experience and creative heart will inspire you for sure. And after her class you will see light differently!
Hosts: Slow Flowers Estonia
Slow Flowers Estonia is a NGO founded by Helen, Anete and Tuuli. They are three passionate flower farmers that believe that floristry and flower farming can be done more consciously and in tune with nature. They are mapping out all the micro growers and connecting them with local florists. SFE strives to create a supportive and knowledgable community of flower growers and florists who share our passion and principles of sustainability.
Anete is the reason we are all together now, as she boldly emailed Anne in January 2023: “hey, do you want to teach a workshop on my flower farm?”. Her kindness and her desire to make a change & build a tight community are part of the successful first 2 day workshop in 2023.
And now we are coming back to Anete’s farm for a 3 day experience!
“I wish we could do this whole thing again next year!”
Tuuli, Estonia / attendee 2023
Where the magic will happen
Lillelausuja (‘the flower whisperer’) farm is located 40 minutes from Estonias capital, Tallinn, in beautiful Mälivere village. The farm is surrounded by fields and forests and is a perfect environment for flower farming and being in contact with nature.
The flower farm is also a home, so everything is very laid back and relaxed, nothing posh or shiny here. Come as you are!
The workshop sessions will take place in an almost 100-year-old barn that will be filled with locally grown flowers and antique furniture. The high ceilings, open space and fresh clean country air will help you feel inspired, relaxed and free!
so valuable!
“Anne is an amazing instructor and person. She is so approachable and makes you feel comfortable in your own creativity. The experience of creating and working with others in an environment like this workshop is so valuable. You get to see what others do, how they work, and learn how to work together.
The ladies from Slow Flowers Estonia, Anne & Kreetta are all beautiful people and created an experience that was educational and fun. It was clear how much thought and intention was put into this workshop. Thank you!”
Amy @hareandbearco / United States / attendee 2023
an experience to never forget!
I recommend this workshop to everyone!! It is a unique experience to spend two days with people who love slow flowers/sustainable work. Doing this with international diverse people added a lot to me personally.
It was really nice to get valuable personal feedback & tips from both Anne and Kreetta during the design sessions. Creating the installation was the highlight for me! That was a great and exciting part! All together, an experience to never forget!
Bernadette @bloemenvanbernadette / Netherlands / attendee 2023
new motivation
“This workshop went above & beyond my expectations! I learned so much and I was so thankful that Anne & Kreetta shared their knowledge and personal experiences. I absolutely loved the installation part. It was incredible to build such a big piece with so many people! And almost right after the Aesthete workshop I had to build a big installation in a church so it was super helpful as well! Anete and her crew were wonderful, such incredible surrounding, beautiful flowers and nice food. They always cared for us! Thank you all! This is going to be my motivator in many ways.”
Natalija @natalijapocuca / Switzerland / attendee in 2023
Details
Date: August 9 - 11, 2024
Included in the ticket price:
» creative sessions, business sessions, personal feedback
» an incredible selection of locally grown flowers & foliage
» all materials and tools you will need
» a foraging hike in the area (flat terrain, chill pace)
» 2 breakfasts
» 3 nourishing lunches
» 3 group dinners
» all drinks & snacks
» a handmade ceramic bowl / hand picked vintage vase
» a gift bag with favourites from the Netherlands, Finland and Estonia
» professional photos of the workshop - including portraits, portfolio images and candid photos
Not included:
» travel & accommodation
We will provide you with tips for lodging, as well as a detailed time schedule and sightseeing tips for the area. The farm has easy access by car & train.
Early bird price: €2300,- (valid until May 12)
Regular price: €2500,-
or pay in 5 terms with our payment plan - €460 x 5 until May 12
This is for you if:
..you want to learn about foam free floral design from experienced floral artists
..you love nature, seasonal flowers & sustainable practices
..you are tired of making cookie cutter designs
..you want to photograph your own work in an artful way
..you are done with stiff arrangements in toxic flower foam
..you want to connect with others in a relaxed way
..you want to have an unforgettable time in an inspiring space
..you need an extra push to take the next step towards your dream!
Join us for this creatively inspiring and eye-opening weekend in the woods! You will leave with everything you need to level up your business, as well as a lifelong connection to your new flower friends!
Do you have a question? Find the FAQ here!
Terms of service:
Workshop tickets are non-refundable. If you are not able to attend the workshop, you are free to find someone to take your place. Make sure we receive their contact info!
Slow Flowers Estonia and the educators have the right to use photos of the workshop, which may include images of you, on their websites or other marketing channels. If you prefer to not have your image shared, please notify us in writing prior to the workshop.
The workshop will be hosted in English.